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                                    100 BARRETT-JACKSON EXPERIENCE FALL 2024CUSTOM 1971 CHALLENGER IS READY FOR THE AUCTION BLOCKHELLCAT POWERWhile the %u201cE-Body%u201d Dodge Challenger and redesigned Plymouth Barracuda/%u2019Cuda were the last entrants to the %u201cpony car%u201d club already occupied by Ford%u2019s Mustang, Chevrolet%u2019s Camaro, AMC%u2019s Javelin and Pontiac%u2019s Firebird, they were highly successful upon introduction for 1970 and rightly enjoy legendary status today. Development of the new E-Body cars began in late 1966 with styling led by Chrysler design chief Bill Brownlie, who envisioned a clean and formal two-door coupe similar in essence to Mercury%u2019s stylish Ford Mustang derivative, the Cougar. While other proposals were considered, Brownlie%u2019s original design is the one that ultimately moved forward to production, along with his choice of its bold %u201cChallenger%u201d nameplate. Quite likely more popular today than when new, the Challenger%u2019s enduring appeal stems not only from its handsome and athletic overall styling, but also from its uncanny ability to accept the entire Chrysler engine range by virtue of the front subframe, borrowed from the larger B-Body Dodge Charger and Coronet.The Challenger quickly earned a formidable reputation on the street and track alike. During its first model year, the Challenger was campaigned in the SCCA Trans Am road-racing series, but Chrysler factory support was short-lived due to the growing concerns over direct corporate involvement in motorsports. Nonetheless, the Challenger found its stride and victory in the Super Stock and Pro Stock drag-racing WATCH THE FIRST LOOK
                                
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